Web & Digital Content Officer
Purpose of Job
To develop our digital strategy and engage users /customers through compelling digital content that communicates our core businesses.
The main duties and responsibilities of the post holder will include:
- Help to create, implement, develop, and monitor the Kerridale Group’s marketing and communications strategies and brand online and physically.
- Contribute to the messaging and other marketing and communications plans, enhancing the online presence and overall brand awareness to advance the Group’s vision.
- Work closely with the Head of all other companies in the group in developing an online and digital presence, to provide a consistent and compelling message.
- Create, coordinate, and deliver the creative content (words, images, video) and functionality of the Groups’ websites and intranet, and microsites, social media accounts, including design, copywriting, and content, within the brand guidelines.
- Proactively ensure website copy is current and up-do date and manage the web updating
- Develop the entire groups’ social media strategy, ensuring the strategy works to increase our following, and there by our customers.
- Maintain and create content for blogs, news, video and social channels such as Twitter, Linked-In, YouTube, Instagram and Facebook (or equivalent.)
- Review and monitor the effectiveness of the Group’s online marketing and promotional activity, providing regular reports and analysis on web and digital media usage and trends using Google Analytics and on-line sources, to support future marketing and online promotions.
- And any other online promotional jobs within the context of the job.
Position Requirements
Education: Bachelor’s Degree, Computing or any Technology related degree such as software development.
Experience
5 Years’ developer, social media marketing experience
Competencies
knowledge of international accreditation, inspection and evaluation frameworks, excellent communication skills in spoken and written form, educational leader and outstanding teacher, staff recruitment, strategic planning, knowledge of child protection and health and safety, experience in developing and/or sustaining high performance teams, highly effective relationship management with a variety of stakeholders
Attributes
Collaborative team player, inspirational speaker, empathetic listener, integrity, strategic thinker, able to convert vision into action, internationally minded, emotional intelligence, intercultural awareness, creative, persuasive, flexible and capable of managing growth and instilling high standards, adept in multilingual settings, spirited, pioneering, professional and nurturing
Essential Skills
- Experience of working in a marketing/communications environment
- Experience of designing websites, and of using related technologies
- Experience of working with and managing information across different Content Management Systems (CMS).
- Experience of copy writing and producing accessible digital content.
- Creative flair and an eye for good design
- Experience of developing and implementing content-led marketing strategies and content planning.
- Experience of implementing online marketing tactics to drive web traffic, including search, media, optimisation, social networking and e-mail.
Skills
- Excellent written skills and verbal communication skills
- Excellent organisational and interpersonal skills
- Ability to establish and maintain good working relationships with a wide range of people
- Ability to work as part of a team
- Ability to work on own initiative and to deadlines
REMUNERATION PACKAGE
- A handsome negotiable remuneration package.
- Training provided for successful candidate
HOW TO APPLY
Email your application to careers@kerridalegroup.com